(Note: After an award-winning career in the media business covering the tech industry, Bob Evans was VP of Strategic Communications at SAP in 2011, and Chief Communications Officer at Oracle from 2012 to 2016. He now runs his own firm, Evans Strategic Communications LLC.)
CLOUD WARS – IBM has shocked the tech world by outperforming Amazon in cloud-computing revenue for the 12 months ended June 30, $15.1 billion to $14.5 billion.
In so doing, IBM also became the first enterprise-tech vendor to surpass $15 billion in fully recognized cloud revenue for a 12-month period.
Amazon said yesterday that its Web Services cloud-computing unit posted quarterly revenue of $4.1B, up a whopping 42% over the same quarter a year ago. When that $4.1 billion is added to AWS revenue figures for the previous 3 quarters, the total for the trailing 12 months ended June 30 is $14.5 billion (see chart below).
With that impressive quarter, Amazon remains tied for #2 on my Cloud Wars Top 10 rankings with Salesforce.com.
The important distinction about IBM’s $15.1-billion figure is that while it represents results that IBM has already achieved, several of the major cloud vendors have been putting out cloud-revenue numbers that are based on “annualized run rates,” which are forward-looking projections for a future 12-month period based on actual sales achieved in a recent quarter or month. (IBM is #5 on the Cloud Wars Top 10.)